Tech’s new ads direct people to ‘the future’

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September 9, 2008

4:08 PM

Virginia Tech has launched a new advertising campaign to promote its outreach and research programs and to attract the attention of local leaders. According to the Daily Press, Tech has adopted “viral” marketing methods ranging from ads on social networking sites like Facebook to having a plane with a trailing banner to promote their website, thisisthefuture.com.

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